HOLO is the brainchild of Eric Prydz, one of the world’s most popular electronic music producers and DJ’s. Eric has been a key influence on the evolving sound of electronic music for more than 20 years, alongside his aliases Pryda & Cirez D. Similarly committed to shaping the future of the live experience, his shows employ state of the art technology, bespoke lighting, and lasers to spellbinding effect. The show is a second collaboration between HOLO and Sónar, following its performance during the festival’s 30th anniversary in June 2023.
Venue: Expo City Dubai, UAE
By Car: To get there by car take the Expo Road (E77), off Sheikh Mohammed bin Zayed Road (E311) and Sheikh Zayed bin Hamdan al Nahyan Street (D54).
By Metro: To reach your destination, you can take the Dubai Metro and take the Dubai Metro Red Line. Finally, hop off at the Dubai Expo 2000 station and have a short walk to your destination.
By Taxi: Taking a taxi to Expo City Dubai is easy. Hail a taxi, share the address, and most drivers know the way.

Tickets: Bring your entry tickets, either in print or digital form on your phone, for a smooth entry experience.
Valid Photo ID: Carry a valid photo ID like your passport for identity verification.
Cash and Card: Have some cash for small purchases; many vendors also accept cards.
Camera/Smartphone: Capture the scenic moments with your camera or smartphone.
Open Mind and Adventurous Spirit: Come with enthusiasm and an open mind to embrace new experiences and create lasting memories.
Illegal Substances: Absolutely no illegal substances are allowed on the premises.
Weapons: Weapons of any kind, including items that could be used as projectiles, are strictly prohibited.
Restricted Items: Do not bring laser pointers, permanent markers, felt-tip pens, scissors, or aerosol canisters.
Drones: Drones or any other remote-controlled devices are not allowed.
Illuminating Objects: Glow sticks, LED signage, and similar illuminating objects should be left at home.
Feel free to wear your everyday attire and simply enjoy! Casual clothing is the perfect choice, allowing you to feel relaxed and fully immerse yourself in the experience. Be yourself, accentuate your style, and relish every moment!
We are excited to welcome all guests aged 16 and above to experience the incredible Eric Prydz HOLO live show! For VIP experiences guests aged 21 and above are welcome. ID may be required for age verification.
A variety of food and drinks are on offer, catering to different tastes and dietary preferences. There's something for everyone, ensuring attendees stay refreshed during your visit.

